ABOUT INDIGO LIVING
Indigo Living began over 40 years ago in 1979, as Banyan Tree Ltd, a unique home furnishings retail operation. In 2004, Banyan Tree merged with Options Home Furnishings, a professional furniture rental & home/projects furnishings company. Out of the merger came Indigo Living Limited, an innovative new company offering interior design and furniture services to our clients.
In October 2010 Indigo Living launched a dedicated brand devoted to children’s furniture and bedroom accessories. The Indigo Living Kids collection is targeted at children aged 3-10 years old.
Today, Indigo Living is a fashionable upscale retailer selling furniture and home accessories as well as baby & child products in the Hong Kong S.A.R., China and the UAE markets and beyond. We offer an extensive selection of innovative accessories and furniture at competitive prices, whilst maintaining a high quality policy and after sales service. With strong merchandising and product presentation within all stores, each season yields a myriad of new ideas culled from our in-house creative teams. The end goal is to showcase inspired design to show people how to create a personalised expression of themselves.
As an extension of the retail business, our Rental Service meets the demanding requirements of large corporate clients who need furniture leasing packages for their expatriate secondees as well as individual clients looking for short or long term rental options.
Indigo Living also specialises in sourcing, design and turnkey project business, where we custom design and furnish show flats, serviced apartments, hotels for property developers and more. Indigo manages an international portfolio of projects and has managed projects in Hong Kong, China, Singapore, India and the Middle East.
TAGLINE: LIVE BEAUTIFULLY
This empowering, personal and elegant phrase expresses Indigo Living’s consumer proposition and forms a call to action. Beauty informs all you do and all you co-create – beautiful designs, beautiful materials, beautiful touches for beautiful homes. The phrase introduces an own-able brand personality: stylish and confident
MISSION & VISION
Mission: At Indigo Living we are passionate about creating beautiful interiors. We want to inspire and delight our customers and make beautiful living attainable across Asia and the Middle East.
Vision: To provide best-in-class furnishings and design services, empowering people to create beautiful interiors that perfectly match their lifestyle aspirations...